Аннотация к книге: Rethinking Competitive Advantage. New Rules for the Digital Age

How your business can get ahead in the age of big tech
From the million-copy-bestselling author of Execution
'Ingenious . . . An insightful and practical guide for leaders and practitioners at every level.' Forbes
Welcome to the age of big tech. The old rules no longer apply.
How do companies build a competitive advantage in the digital age? In this lively, accessible guide, Ram Charan - million-copy-bestselling author and advisor to some of the world's top CEOs - reveals that the tech giants have radically rewritten the rules of business. If you want to win, you need to learn to play a new game.
Delving into the inner workings of the likes of Netflix, Amazon and Alibaba, Charan uncovers the six rules that the digital giants use to stay ahead: from their emphasis on creating corporate 'ecosystems', to the way they approach team organisation and moneymaking. And he outlines how to use these rules to transform your business, starting today.
'One of the world's preeminent counselors to CEOs.' Harvard Business Review

Автор/составитель	Charan Ram
Год выпуска	2022
ISBN	9781847943484
Производитель	Random House Business
Количество томов	1
Количество страниц	206
Переплет	Мягкая обложка
Размеры	198x130x15 мм
Цвет	Голубой
Тип бумаги	газетная (30-52 г/м2)
Вес	160
Язык	английский